Customer satisfaction
Posted by Integrated Safety Inspection System on 12:59 AM with 2 comments
Customer satisfaction
Customer satisfaction is a perception. It's also a question of degree. It can vary from high satisfaction to low satisfaction. If customers believe that you've met their requirements, they experience high satisfaction. If they believe that you've not met their requirements, they experience low satisfaction. Since satisfaction is a perception, customers may not be satisfied even though you’ve met all contractual requirements. Just because you haven’t received any complaints doesn’t mean that customers are satisfied. There are many ways to monitor and measure customer satisfaction. You can use customer satisfaction and opinion surveys; you can collect product quality data (post delivery), track warranty claims, examine dealer reports, study customer compliments and criticisms, and analyze lost business opportunities.
Categories: Term & Definition
Does anyone have any suggestions on how to comply with the language in 9.1.2 regarding evaluation of customer satisfaction? What process do you have in place for this requirement?
ReplyDeleteThank you for another great article. Where else could anyone get that kind of information in such a perfect way of writing? I have a presentation next week, and I am on the look for such information. Customer satisfaction survey
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